Nine years. Iceland's most-recognised brands.
Rebrands, repositionings, identity systems, and brand research projects.
Rebrands
2026
Client
Krios
Overview
We built Krios from scratch as an infrastructure brand, positioned around Prepared with Power: land readied with energy and aligned early so complex digital projects are buildable from day one.
Industry
Infrastructure & energy
Rebrands
2025
Client
Verkhönnun
Overview
We gave an engineering consultancy with strong service and trust a clearer position, ingenuity in close collaboration, and an identity system that keeps its personal approach.
Industry
Engineering & consulting
Awareness
2025
Client
Blue Car
Overview
We positioned a new Icelandic car rental around the one thing the category had left open, the trusted local choice, in a market that felt loud, tourist-coded, and interchangeable.
Industry
Car Rental
Rebrands
2025
Client
Orkubú Vestfjarða
Overview
We gave the Westfjords' energy company its first full brand, a strategy and identity built around being the voice of the region.
Industry
Energy & utilities
Rebrands
2025
Client
HS ORKA
Overview
Brandr Index led the market research behind HS Orka's rebrand, giving a fifty-year-old energy company the insight to define what it stands for.
Industry
Ebergy
Research
2025
Client
Nobile
Overview
We gave an Austrian hybrid energy supplier one idea to own, convergence, and a design system built to carry it across a look-alike category.
Industry
Energy
Research
2021
Client
Hagkaup
Overview
We brought discipline to Iceland's everything store, turning a wide, drifting range into one confident brand built on treating yourself well.
Industry
Rental
Research
2022
Client
1944
Overview
We updated the strategy and redesigned the full line for SS's ready-meal brand, so a name rooted in Icelandic food finally looked the part.
Industry
Food & ready meals
Awareness
2021
Client
Bonus
Overview
We turned Iceland's best-known discount grocer from cheapest into chosen, with a position built on being on the customer's side.
Industry
Grocery retail
Identity systems
2021
Client
Olis
Overview
We gave Iceland's oldest fuel brand a sharper reason to choose it, positioning Olís as a friend by the road, ready for the future of energy.
Industry
Fuel & convenience retail
Let's talk
Your brand is worth a 30-minute conversation.
Whether you want to measure where your brand stands, build a stronger strategy, or see how you compare to the competition, it starts with a conversation. No pitch. Just an honest look at your situation and where we might help.
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